HIGH POINT – California-based Danican is unveiling a “delicious new sleep experience” here that it hopes will spark more growth in the U.S. market.
No, it’s nothing to eat, but it is a nice new approach to sleep, company officials say.
Danican’s 3D Flo bedding program features a 100% Tencel sleep surface and a 3D-string fabric construction to encase the new line of bedding.
That design provides greater comfort to the sleeper by increasing weight distribution do to lowered pressure points on the body and increased ventilation at night, the company said.
Danican, which shows in space 334 on level 3 of 220 Elm, has enjoyed “great success and rapid growth” in the U.S. market, which it entered in 2012, officials said.
The 3D Flo program features pillows, mattress toppers and a mattress.